Imagine this scenario:
- The CEO wants proof that the company’s cyber-defenses are solid.
- To keep things “objective,” the CEO hands the job to… the Sales Director—a talented deal-maker, but hardly a security professional.
- After a few weeks of interviews and policy reviews, the Sales Director’s report says: “We’re in great shape—nothing to worry about.”
- Confident, the CEO hires an outside penetration-testing firm to showcase these stellar results.
- The external testers quickly uncover serious holes: weak passwords, unpatched servers, and an incident-response plan that exists only in theory.
What went wrong?
The internal audit team simply lacked the technical know-how to spot real security issues. They checked documents, talked to staff, and confirmed that policies existed—but they didn’t dig deep enough to see whether those policies actually worked.
Why Technical Expertise Is Non-Negotiable
| Role | Key Strengths | Missing Piece in a Cyber Audit |
|---|---|---|
| Sales Director | Negotiation, client relations, revenue focus | Deep understanding of firewalls, encryption, threat tactics |
| Professional Security Auditor / Pen Tester | Knowledge of attack methods, control frameworks, and compliance standards | None for this task—this is their bread and butter |
Three Lessons for Any Organization
- Match the task to the skill set
– Asking a non-technical leader to audit cybersecurity is like asking your brilliant accountant to fix the office plumbing. They might read the manual, but leaks will remain. - Trust, but verify—with specialists
– Internal reviews are valuable, yet they’re only a first layer. An external team brings fresh eyes, proven tools, and no internal bias. - Look beyond paperwork
– Policies and procedures are important, but effectiveness is proven only when controls are tested in the real (or simulated) world.
The Bottom Line
Security isn’t just “Do we have a policy?”—it’s “Does the policy actually protect us when someone tries to break in?”
If you want a reliable verdict on your defenses, put the assessment in the hands of professionals who live and breathe cybersecurity, not in the hands of well-intentioned colleagues whose expertise lies elsewhere.

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